L2 Clinic: Tomorrow's Media Plan

Tomorrow’s Media Plan is a half-day, intensive workshop that gives marketing and digital leaders tactical suggestions for where and how they should be allocating their online media spend in 2011. The Clinic is highly interactive and takes place in a classroom setting. The curriculum is designed for executives tasked with understanding digital media trends and allocating capital across competing marketing channels. Academics and practitioners lead the group through a series of sessions with a balance of theory and industry case studies.

For more information, please visit L2.

L2 EVENTS

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