Infidelity: Using Gamification to Cure Online Promiscuity

Chapters

01.

How Gamification Keeps Users Loyal

23 min 59 sec

Add to Profile

• Better Buying: Gamification Improves Customer Loyalty

  02 min 36 sec

  Add to Profile

  Keith Smith, co-founder and CEO of BigDoor, explains the problem of consumer "promiscuity" for internet sites. "If we can't get users to come back," says Smith, "then no amount of engagement, or anything else, is really going to matter."
  

• Watch Full Program
  23 min 59 sec

  Add to Profile

Save this program for later

To download this program become a Front Row member. JOIN NOW >>

• Audio (mp3)
  22 MB 5 min
• Video (mp4)
  73 MB 18 min

Related Links

• The Gamification Summit
• What is Gamification?
• Gamification on Facebook
• Gamification Summit on Twitter
• GSummit 2012 Sessions