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Adobe CEO: How Tablets Transform Design and Media

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WIRED Business Conference 2012

WIRED

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Partner:: WIRED
Location:: Museum of Jewish Heritage
New York, NY
Event Date:: 05.01.12
Speakers:: Chris Anderson,; Shantanu Narayen
Tags:: adobe; cloud; the cloud; cloud computing; wired; tablet; html5

Summary: Shantanu Narayen, President & CEO of Adobe shares how tablets transform design and media in his conversation with WIRED's Chris Anderson."

Bio

Chris Anderson

Chris Anderson has served as editor in chief of WIRED since 2001. Under his leadership, the magazine has garnered nine National Magazine Awards and 19 additional nominations and has won the prestigious top prize for General Excellence three times. In 2010, AdWeek named WIRED the Magazine of the Decade. Anderson is the author of two New York Times best sellers, The Long Tail and Free: The Future of a Radical Price, both of which are based on influential articles published in WIRED. He is also a cofounder of 3D Robotics, an open source robotics company. Before joining WIRED, he was a business and technology editor at The Economist. He began his media career at the two premier science journals, Nature and Science. In 2007, Anderson was named to the Time 100, the news magazine’s annual list of the world’s most influential people.

Shantanu Narayen

Shantanu Narayen joined Adobe in 1998 as a senior executive overseeing technology and product development. In 2005 he was promoted to president and COO, responsible for global operations. That same year he helped lead the $3.4 billion acquisition of rival software developer Macromedia, enabling Adobe to extend its reach in growth markets like mobile devices and multimedia publishing. He was named CEO in 2007. Prior to Adobe, Narayen cofounded Pictra, an early pioneer of digital photo sharing over the Internet. Before that he served as director of desktop and collaboration products at Silicon Graphics and held a variety of senior management positions at Apple. He is a member of the President's Management Advisory Board, which advises the White House on implementing best business practices, including the application of technology, in federal agencies. He also serves on the board of Dell and the advisory board of UC Berkeley's Haas School of Business.

Chapters

: Watch Full Program

23 min 41 sec

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01.: Introduction

00 min 55 sec

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02.: When Did You Realize the Cloud Was the Way?

02 min 22 sec

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03.: The Business Model

02 min 13 sec

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04.: What Worries You About the Cloud?

00 min 59 sec

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05.: What Does Adobe Mean by 'The Cloud'?

01 min 46 sec

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06.: The Tablet As a New Form of Media

02 min 36 sec

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07.: Tablets Being More Engaging Than the Web

00 min 53 sec

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08.: Is HTML5 the Solution?

02 min 48 sec

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09.: Relationship with Apple?

01 min 03 sec

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10.: Social Complications

02 min 27 sec

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11.: Q1: Future of Flash?

01 min 42 sec

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12.: Q2: A Single Publishing Platform for All Devices?

02 min 13 sec

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13.: Q3: Will There Be a New Adobe Consumer for the Cloud?

01 min 43 sec

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: Watch Full Program

23 min 41 sec

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Adobe CEO Shantanu Narayen: Is HTML5 the Solution?

02 min 41 sec

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Shantanu Narayen, President & CEO of Adobe, discusses the challenges that HTML5 presents the design community, and what promise it holds in the future.
Watch Full Program

23 min 41 sec

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