Breakthroughs in neuroscience, technology and big data now enable companies to know more about their customers than ever before. Is this ability to "see through" their customers creating a more innovative and efficient global marketplace? And what are the opportunities for finding new connections and building stronger relationships?
Dr. A.K. Pradeep
Dr. Pradeep founded NeuroFocus in 2005. Now the company ranks as the world leader in the fast-growing neuromarketing research field, with numerous patents for its advanced technologies and a blue-chip client list representing the top companies in many Fortune 100 categories.
Before founding NeuroFocus, Dr. Pradeep was the founder and Managing Partner of Meridian Consulting, LLC a privately held California company specializing in governance consulting, and customizing and applying GE best practices to multiple industry sectors. He is also the founder of BoardVantage, a company formed in 2000 to provide web based corporate governance platforms for corporate boards of directors.
Prior to founding Meridian, Dr. Pradeep was at GE Corporate Research and Development where he worked extensively with the various global businesses of GE. While a scientist at GE, Dr. Pradeep worked on medical technologies, satellite navigation systems, and other classified technologies.
Vijay V. Vaitheeswaran
Vijay V. Vaitheeswaran is an award-winning journalist, author, and public speaker. The Financial Times recently proclaimed him to be “a writer to whom it is worth paying attention.” A 20-year veteran of The Economist, he is currently the magazine’s China business and finance editor. Kirkus Reviews has called Need, Speed, and Greed, Vaitheeswaran’s new book on global innovation, “the perfect primer for the postindustrial age.” He is a life member at the Council on Foreign Relations and advisor to the World Economic Forum. His commentaries have appeared on NPR and the BBC, and in The Wall Street Journal and The New York Times.
Weekly magazine of news and opinion, founded in 1843 and published in London, generally regarded as one of the world's preeminent journals of its kind. It gives thorough and wide-ranging coverage of general news and particularly of international political developments that bear on the world's economy. In accord with the views promoted by its founders and conveyed by legendary Economist editor Walter Bagehot, the publication maintains the position that free markets typically provide the best method of running economies and governments. North America accounts for about half of its total readership.