Drawing on more than 40 interviews with Steve Jobs himself, critically acclaimed and bestselling biographer Walter Isaacson presents a remarkable new account of Jobs. After two years of research, speaking with family members, friends, competitors and colleagues, Isaacson has compiled the story and life of one of the most influential people of the modern era. Apple cofounder Steve Jobs was a visionary and an inspiration to both tech geeks and luddites worldwide. His products fused technology and design in unprecedented ways. But much of the fiercely private businessman’s life was obfuscated by rumor and legend, and a full picture of the man and his astounding legacy has not emerged."
Walter Isaacson is the president and CEO of the Aspen Institute, a nonpartisan educational and policy studies institute based in Washington, DC. He has been the chairman and CEO of CNN and the editor of TIME magazine.
Adam Lashinsky is a business journalist and commentator with special expertise in finance and technology. An insider to Silicon Valley, he has written in-depth articles on Apple, Google, eBay, Hewlett-Packard and Intel. He has covered hedge funds, venture capital, private equity and the post-Katrina economic recovery of New Orleans.
Lashinsky is editor-at-large for Fortune magazine and has extremely broad experience in both broadcast and print media. He is a weekly panelist on the Fox News Channel's program "Cavuto on Business" and appears frequently throughout the week on other Fox News and Fox Business Network programs: "Bulls and Bears," "Cashin' In," and "Your World with Neil Cavuto."
Before joining Fortune, Lashinsky was the Silicon Valley columnist for TheStreet.com and was the first high-tech stocks columnist for the San Jose Mercury News. He has been a reporter and assistant managing editor for Crain's Chicago Business and was a Henry Luce Scholar in Tokyo, working as a reporter for the Nikkei Weekly, the English-language version of Japan's main economic daily, Nihon Keizai Shimbun.
Lashinsky's work has also appeared in The New York Times, Wired, San Francisco Magazine and many other publications.
"If you were listing the 1000 adjectives for Steve, kindness would not be up there," says Walter Isaacson, the biographer of Apple co-founder Steve Jobs. "He seemed to live as if the normal rules didn't apply to him."
(born Feb. 24, 1955, San Francisco, Cal., U.S.) U.S. businessman. Adopted in infancy, he grew up in Los Altos. He dropped out of Reed College and went to work for Atari Corp. designing video games. In 1976 he cofounded (with Stephen Wozniak) Apple Computer (incorporated in 1977; now Apple Inc.). The first Apple computer, created when Jobs was only 21, changed the public's idea of a computer from a huge machine for scientific use to a home appliance that could be used by anyone. Apple's Macintosh computer, which appeared in 1984, introduced a graphical user interface and mouse technology that became the standard for all applications interfaces. In 1980 Apple became a public corporation, and Jobs became the company's chairman. Management conflicts led him to leave Apple in 1985 to form NeXT Computer Inc., but he returned to Apple in 1996 and became CEO in 1997. The striking new iMac computer (1998) revived the company's flagging fortunes.
This was quite an interesting conversation. I haven't read Walter Isaacson's book on Steve Jobs yet for want of time. I purchased this video because it will still take a few months before I will read his book.
Steve was indeed a great guy. If I take the privilege of being brutally honest, I would say that Steve gave a reason for Americans to be proud of themselves. Unfortunately there aren't many companies in the U.S. who give the same feeling to Americans. Industry stalwarts like Hewlett Packard whose products were considered over engineered until a decade and half back, have now fallen so low that nothing good can be said about them. The "Made in USA" brand was never as strong a brand as "Made in Germany". But the speed at which the "Made in USA" brand has fallen is truly remarkable.
Americans need to take a deep and hard look at their business model to truly make a recovery from the Financial Crisis of their own making. The ironical thing is that the knowledge to make that turnaround is all there, including in this book. What is lacking is the strength and the conviction to make it happen.
I thought the part at the end tossing Franklin and Disney and Ford and Jobs into a kind of similar category was interesting. Those who either stood at or created intersections between art and science, the humanities and technology and, dare I say it, business in a transformational way.
I also should add that I never really have understood the dismissive treatment Bill Gates receives. The idea that Jobs' attention or interest in "fonts" revolutionized desktop publishing is curious. No question MS brought all of that to the masses, made software profitable and scalable and sheperded the whole Wintel revolution.