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ModiFace's Dr. Parham Aarabi

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Fairchild Fashion Media

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Partner:: Fairchild Fashion Media
Location:: The Asia Society and Museum
New York, NY
Event Date:: 10.06.11
Speaker:: Dr. Parham Aarabi
Tags:: skin care

Summary: DR. PARHAM AARABI
Founder & Chief Executive Officer, ModiFace

Keeping pace with today's apparel, beauty, and retail business requires staying ahead of the latest technological trends. This October, the fall session of the WWD Digital Forum will address every aspect of business in the digital space -- from mobile technology to social media marketing strategies to e-commerce opportunities. Hosted by WWD editors, the event will feature actionable information, interactive discussions, and opportunities to network with industry peers, and will provide you with the knowledge and tools required to compete in today's tech-driven marketing landscape.

Bio

Dr. Parham Aarabi

Parham Aarabi is Founder and Chief Executive Officer of ModiFace, a leading facial-recognition technology provider for skin-care, cosmetics, and clothing virtual makeover tools. ModiFace’s patent-pending technology powers nearly 60 virtual makeover applications including custom applications for Stila Cosmetics, Allergan, StriVectin, Hearst Magazines, Fusion Beauty, Condé Nast, Proactiv, and Clairol.

Since starting ModiFace in 2006, Dr. Aarabi has been responsible for its growth and strategic advancement. Prior to that, he was a tenured professor and the Canada Research Chair at the University of Toronto (he is currently on leave). He received his Ph.D. in electrical engineering from Stanford University and at age 24 became one of the youngest professors in the history of the University of Toronto. In 2005, Dr. Aarabi was selected by MIT as "one of the world's top young innovators," and in 2006 he received the Premier's Catalyst Award for Innovation. As a professor, Dr. Aarabi was the recipient of three Professor of the Year awards as well as the IEEE Mac Van Valkenburg international award for "inspiring classroom lecturing.”

His research, which focuses on human-computer interactions, signal/image processing, and facial recognition, has resulted in 100 scientific publications, 20 patents, and two books (including the best-selling The Art of Lecturing), and has regularly appeared in the New York Times, MIT's Technology Review, Scientific American, Popular Mechanics and on the Discovery Channel.

Chapters

: Watch Full Program

21 min 24 sec

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01.: Introduction

01 min 17 sec

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02.: Facial Recognition and Skin Care

05 min 12 sec

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03.: Digital Color Cosmetics

05 min 40 sec

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04.: "Trying-On" Virtual Apparel

04 min 02 sec

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05.: Applications of Virtual Apparel Try-On

02 min 34 sec

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06.: Audience Questions

00 min 25 sec

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07.: Q1: Women Need to be Bare for Virtual Dressing Applications?

00 min 41 sec

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08.: Q2: Publicly Traded Company?

00 min 23 sec

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09.: Q3: Use of QR Codes?

00 min 31 sec

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10.: Q4: Application Account for Apparel Sizing?

00 min 41 sec

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: Watch Full Program

21 min 24 sec

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The Future of Shopping? QR Codes & Virtual Dressing Rooms

01 min 28 sec

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Using a QR code reader and digital body recognition software, Dr. Parham Aarabi, CEO of ModiFace Inc., demonstrates the future of clothes shopping.
Watch Full Program

21 min 24 sec

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