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Foursquare Co-Founder Dennis Crowley in Conversation

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The Paley Center for Media

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Dennis Crowley: Foursquare's Plans for Monetization

02 min 51 sec

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Foursquare Founder Dennis Crowley discusses the company’s business plans, explaining that while check-ins have proven to be a boon for businesses, he envisions building targeting tools on top of the data to help businesses understand their customers. “It's Google Analytics, but for brick and mortar businesses,” explains Crowley.
Foursquare's Dennis Crowley Checks In

04 min 30 sec

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Dennis Crowley talks Foursquare and the future of location-based services and monetization with Scott Kurnit.
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47 min 25 sec

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There are 2 comments on this program

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Previous FORAtv comments:

messiah

Posted: 08.04.11, 11:14 PM

You know. All this 4SQUARE Stuff is based on the customer telling you the truth. Do you really think my name, my age or even sex, or even the city I live in is accurate?? No. Its not. Whats the incentive for me telling you ANYTHING about myself??? Not even my name is accurate. ps ANd yes. I do have multiple aliases on 4SQ. Why? Because. There is no incentive for me to tell ya. WHERE AM I GOING WITH THIS? What in the world is the value of your service? I'm not sure if I want to be stalked by my ex's or Jo / Joanne down the road. I dont know man. All this info is smoke and mirrors.

messiah

Posted: 08.04.11, 10:55 PM

ME? 1st Message?? Coooool.