The Makerbot Revolution: Welcome to the Age of Personal Manufacturing featuring Bre Pettis, Cofounder, Makerbot Industries; Cofounder, NYC Resistor.
Disruption happens. A technology breakthrough. A shift in consumer demand. A rise, or fall, in a critical market. Any of these can rewrite the future of a company -- or a whole industry. If you haven't faced this moment, you will soon. It's time to change the way you run your business. Now what?
How you decide to respond is what separates the leaders from the left behind. Today's smartest executives know that disruption is constant and inevitable. They've learned to absorb the shockwave that change brings, and can use that energy to transform their companies and their careers.
At the second WIRED Business Conference, presented in partnership with MDC Partners, you'll hear from industry leaders on how to respond to change, and how to use it to your advantage. Through one-on-one conversations between speakers and Wired editors and interaction with the speakers, you'll see how disruption is transforming the way smart organizations make decisions, keeping them on a steady path to growth.
Bio
Chris Anderson
Chris Anderson is editor in chief of WIRED magazine, a position he's held since 2001. During his tenure, the magazine has received eight National Magazine Awards and seven additional nominations. It won the prestigious top prize for general excellence in 2005, 2007, and 2009. In 2009, Adweek honored WIRED as its Magazine of the Decade.
Anderson is the author of two New York Times best sellers, The Long Tail and Free: The Future of a Radical Price. He is also one of the founders of Booktour.com, a free online service that connects authors on tour with potential audiences. In 2007, he was named to the Time 100, the news magazine's annual list of the most influential people in the world. Before joining WIRED, Anderson served as U.S. business editor, Asia business editor, and technology editor at The Economist. He began his media career as an editor at the two premier science journals, Nature and Science.
Bre Pettis
Bre Pettis builds infrastructure for creativity. Passionate about all things DIY, he is a co-founder of MakerBot Industries, the Brooklyn-based company that's bringing computer-controlled fabrication to the work benches of inventors, hobbyists, and mad scientists everywhere. The company's low-cost 3-D printers turn digital design files into physical objects, vastly reducing the cost and time required to prototype new products, manufacture custom parts, or realize art projects. MakerBot hosts the online community, Thingiverse, where users share designs and collaborate on open source hardware.
Pettis is also a founder of the hacker collective NYCResistor. He created the History Channel TV show History Hacker, produced and hosted Make magazine's Weekend Projects video series, created new media for Etsy.com, and taught art in the Seattle public schools.
Any automatically operated machine that replaces human effort, though it may not look much like a human being or function in a humanlike manner. The term comes from the play R.U.R. by Karel Capek (1920). Major developments in microelectronics and computer technology since the 1960s have led to significant advances in robotics. Advanced, high-performance robots are used today in automobile manufacturing and aircraft assembly, and electronics firms use robotic devices together with other computerized instruments to sort or test finished products.
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