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Adam Sadowsky: Music, Machines & Life

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Maker Faire

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Partner:: Maker Faire
Location:: San Mateo County Event Center
San Mateo, CA
Event Date:: 05.22.10
Speaker:: Adam Sadowsky
Tags:: music industry; viral video; machine; rube goldberg

Summary: Adam Sadowsky is behind the Rube Goldberg machine that was featured in the viral OK Go video "This Too Shall Pass."

In this presentation, he talks about the requirements of the machine, some of the challenges involved in building it, and applicable life lessons.

Bio

Adam Sadowsky

Adam Sadowsky has helped start and run seven companies in a wide range of industry sectors over the last 16 years, from software and video games to product design. The common thread has always been helping creative people achieve extraordinary results.

Most recently, as President and co-founder of Syyn Labs, he led the team that built the Rube Goldberg Machine for OK Go's music video "This Too Shall Pass."

Chapters

: Watch Full Program

38 min 17 sec

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01.: 10 Commandments of the Rube Goldberg Machine

03 min 51 sec

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02.: Statistics

02 min 41 sec

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03.: What Did We learn?

02 min 28 sec

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04.: Schematics

02 min 45 sec

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05.: 'This Too Shall Pass' Official Video

04 min 24 sec

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06.: 'This Too Shall Pass' Bloopers

05 min 06 sec

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07.: Q1: How Many Takes?

00 min 13 sec

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08.: Q2: The Successful Take

00 min 48 sec

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09.: Q3: Syyn Labs Projects

01 min 24 sec

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10.: Q4: Speeding or Slowing in Post Production

00 min 54 sec

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11.: Q5: Handheld Camera

01 min 04 sec

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12.: Q6: A Rube Goldberg Machine in Zero Gravity

00 min 37 sec

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13.: Q7: Reset Time

01 min 44 sec

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14.: Q8: Take One

00 min 26 sec

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15.: Q9: Successful Runs Before Filming

02 min 04 sec

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16.: Q10: Schedule

02 min 35 sec

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17.: Q11: Make Magazine Race Car

00 min 44 sec

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18.: 'This Too Shall Pass' Official Video

04 min 17 sec

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: Watch Full Program

38 min 17 sec

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Behind the Scenes: Creating OK Go's Rube Goldberg Machine

02 min 51 sec

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Adam Sadowsky discusses the Rube Goldberg machine that his engineering team, Syyn Labs, created for OK Go's music video "This Too Shall Pass." The team had to plan flexibly, he says, as components of the machine often failed after they were built.
Watch Full Program

38 min 17 sec

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Encyclopædia Britannica Article

engineering: Professional art of applying science to the optimum conversion of the resources of nature to the uses of humankind. Engineering is based principally on physics, chemistry, and mathematics and their extensions into materials science, solid and fluid mechanics, thermodynamics, transfer and rate processes, and systems analysis. A great body of special knowledge is associated with engineering; preparation for professional practice involves extensive training in the application of that knowledge. Engineers employ two types of natural resources, materials and energy. Materials acquire uses that reflect their properties: their strength, ease of fabrication, lightness, or durability; their ability to insulate or conduct; and their chemical, electrical, or acoustical properties. Important sources of energy include fossil fuels (coal, petroleum, gas), wind, sunlight, falling water, and nuclear fission. See also aerospace engineering, civil engineering, chemical engineering. genetic engineering, mechanical engineering, military engineering.; engineering on britannica.com