As traditional media passes into the great beyond, how will the landscape change? Experts weigh in.
Newspapers are dying and everything is about to change in the world of journalism. But don't mistake the decline of newspapers with the decline of journalism. The power is shifting and consumer's appetite for news has become insatiable.
Who's going to be making money and how? Industry experts discuss what to expect next in the changing world of journalism.
Bio
Kara Andrade
Kara Andrade is a five-year veteran of multimedia journalism, print and online, who uses social media to bridge the world of newspapers, technologists and entrepreneurs to present relevant, accessible and edgy stories.
She builds communities online and offline both through reporting and consulting work and organizes events in virtual worlds such as Second Life.
Lowell Bergman
Lowell Bergman is a producer/correspondent for the PBS documentary series Frontline. Bergman is also the Reva and David Logan Distinguished Professor at the Graduate School of Journalism at the University of California at Berkeley, where he has taught a seminar dedicated to investigative reporting for over 10 years.
Bergman's career spans nearly four decades. In 1977, he co-founded the nonprofit Center for Investigative Reporting. From 1978 to 1983, he was a producer, a reporter and then the director of investigative reporting at ABC News. He was one of the original producers of "20/20." In 1983, Bergman joined CBS News as a producer for "60 Minutes" where, over the course of 14 years, he developed stories on subjects ranging from organized crime to terrorism to corporate crime. The story of his investigation into the tobacco industry was chronicled in the Academy Award–nominated film "The Insider." From 1999 to 2008, Bergman was an investigative correspondent for the New York Times.
Creating collaborative investigative projects using broadcast, print and the Web became his specialty and he was rewarded with nearly every award in all media platforms. In addition, Professor Bergman consistently integrates students from his seminar into various projects, a practice that continues to this day.
Phil Bronstein
Phil Bronstein began his career in San Francisco as a reporter and editor at the Jewish Bulletin. He then moved on to reporting duties with KQED-TV and the San Francisco Examiner.
Bronstein specializes in investigative projects and foreign correspondence. In 1986, he was a Pulitzer Prize finalist for his work in the Philippines, and he went on to cover conflicts in other parts of Southeast Asia, El Salvador, Peru, and the Middle East.
Bronstein was named executive editor of the Examiner in 1991, having previously served as managing editor for news. When the Examiner and the San Francisco Chronicle merged in November 2000, he was named Senior Vice President and Executive Editor of the paper and became Executive Vice President and Editor of the Chronicle in March 2003.
In February 2008, Bronstein was named Executive Vice President and Editor at Large of the Chronicle.
Doug Sovern
Doug Sovern began his career as a copy boy at the New York Times, and then moved to California to play in a rock band. After hundreds of gigs and one indie album failed to make him a rock star, Doug returned to journalism, working for Associated Press Radio and San Francisco station K-101.
He worked briefly at KGO before joining KCBS in 1990. Sovern has won more than 125 broadcast journalism awards, including national honors from the Society of Professional Journalists, the RTNDA/Edward R. Murrow awards, and the National Headliner Awards. He was the first three-time winner of the AP's Reporter of the Year Award for California/Nevada, honored in 1999, 2003 and 2004.
Cynthia Typaldos
Cynthia Typaldos is the Founder and President of Kachingle, a crowdfunding revenue service for websites. Kachingle’s initial target market is online news -- especially newspapers, magazines, blogs, videos, and podcasts. Cynthia is passionate about the monetization of online content and services and excited about the potential for Kachingle to be a serious revenue stream supporting high-quality journalism. The Kachingle service, now in preview mode, will be launched later this summer.
Cynthia is a pioneer among Internet entrepreneurs. In January 1995, she co-founded and launched GolfWeb, the leading golf portal, which was acquired by CBS Sportsline in January 1998. Business Week named GolfWeb as one of the world's 7 best websites in their "Top Products of the Year" issue for 1996. At GolfWeb she created one of the earliest Internet business models and raised over $10M in venture and corporate funding based on projected revenues of advertising, ecommerce, and membership. While developing the GolfWeb Player's Club, she realized that web community software could be generalized and this led to the creation of her next company, RealCommunities (acquired in 2001).
Cynthia is a serial internet entrepreneur, an expert in social networking and online communities, and has an extensive background in software and internet product marketing and management. Prior to being Co-Founder and COO of GolfWeb and Founder and CEO of RealCommunities her experience includes stints at Sun Microsystems (director of software/internet product marketing & management), Data General (product marketing), and Bank of America (software development). She also created and taught courses in software product marketing and management, online communities, and standards setting at UC Berkeley Extension in Silicon Valley.
Collection, preparation, and distribution of news and related commentary and feature materials through media such as pamphlets, newsletters, newspapers, magazines, radio, film, television, and books. The term was originally applied to the reportage of current events in printed form, specifically newspapers, but in the late 20th century it came to include electronic media as well. It is sometimes used to refer to writing characterized by a direct presentation of facts or description of events without an attempt at interpretation. Colleges and universities confer degrees in journalism and sponsor research in related fields such as media studies and journalism ethics.
I venture to say that there is too much journalism. How many words of "news" are distributed every day just by the big media outlets. Most is superficial, most is ephemeral, much is opinion disguised as news. In general, it's crap - including the revered NYT.
The good stuff - real understanding, real perspective, useful information - isn't found in the news. It's in the specialty publications covering foreign affairs, economics, health, business, science, sociology, etc...
If today's journalism can't support itself in the free market or with voluntary handouts, for gosh sakes don't prop it up with tax dollars coerced from families.
Let it go up in smoke. Something better will arise from the ashes.
arch4non: Are you sure medium is the same as content? I have reason to believe that the production of newspapers will contract but certainly not the content. Record companies didn't go out of business after the inception of the CD or file sharing (poor quality in both cases and the latter the worst). This being said the perceived quality of (music) content greatly diminished. Newspaper companies, much like how music companies were, are very slow, bureaucratic and stale organisations. A general shake up was long over due.
I agree about some small local papers but it will be difficult to find writers for these that could easily publish directly on other mediums and have the inscentive and accountability that is needed.
Vinyl to CD isn't the best example in this case; Vinyl manufactures are still in business, very profitable and are not going away - that's like saying public transportation will put automakers out of business - transportation is transportation; the only thing that changes is the experience and the percieved quality.
Yes, the markets will contract but they will nevertheless remain a niche. Magazines, like National Geographic, will always find their way on the coffee table, and likewise, you will always find the avid vinyl listener and traditional newspaper reader. In both cases they are selling content, however with journalism the content quality and quantity depends on the writer and not really the medium in which it is delivered (Kindle, Internet, Smart Phones etc...) as in the case for music. The Apple iPod was one giant step forward in the listening experience, unlike the CD.
Small local newspapers wont be gone for a long time. It's the big ones with day-old "breaking news" which are going under.
Bailing them out wouldn't make very much sense. It would be like bailing out vinyl record manufacturers, they're just an old form of media and it's time for them to go.