Scott Dadich talks about designing Wired Magazine, developing a creative culture in magazine design, with three guiding ideas; that details matter, to design by evolution rather than revolution, and that constraint is freedom.
Bio
Scott Dadich
Scott Dadich came to Wired in 2006 to oversee design, photography, illustration and typography as Creative Director.
In 2007, the magazine won the prestigious National Magazine Award for General Excellence and followed up in 2008, winning the National Magazine Award for Design, the magazine industry's highest design honor. His August 2006 cover with Stephen Colbert was named Best Celebrity Cover by the American Society of Magazine Editors, and his 2007 redesign was hailed as elegant and provocative. He has received more than 100 national design and editorial awards, including 35 gold and silver SPD medals. In 2008, he was awarded SPD Magazine of the Year and elected President of SPD. In 2005 and 2006, the City and Regional Magazine Association named him Designer of the Year, and Print magazine named him one of its 20 Under 30 breakthrough visual talents in the world.
Previously, Dadich was creative director of Texas Monthly, where the magazine was nominated for 14 National Magazine Awards and won for General Excellence in 2003.
He recently completed designing his first two books, Dan Winters' long-awaited monograph for Aperture and the 2009 American Photography Annual, now in stores.
The art and profession of selecting and arranging visual elements—such as typography, images, symbols, and colours—to convey a message to an audience. Sometimes graphic design is called “visual communications.” It is a collaborative discipline: writers produce words and photographers and illustrators create images that the designer incorporates into a complete visual message. Although graphic design has been practiced in various forms throughout history, it emerged as a specific profession during the job-specialization process that occurred in the late 19th century. Its evolution has been closely bound to developments in image making, typography, and reproduction processes. Prominent graphic designers include Jules Chéret, Piet Zwart, Paul Rand, Alexey Brodovitch, Milton Glaser, and David Carson.
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