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Jun Takeuchi: Challenges of a Game Developer

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Invictus_88 Avatar
Invictus_88
Posts: 92
Posted: 08.06.09, 05:18 PM
Japan hasn't had an excuse for these hints of cultural supremacism for several decades
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tombartlett Avatar
tombartlett
Posts: 1
Posted: 07.31.09, 09:32 PM
He is discussing the problems of selling video games outside Japan, but he continually groups his target market as “foreigners”. Perhaps this over simplification is one reason for the company’s difficulties in marketing outside Japan.
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