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Smoking Cessation Summit: The Solutions
More from this series:
Commonwealth Club of California
More videos from this partner:
Commonwealth Club
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Larree Renda: Why Safeway Can't Stop Selling Cigarettes
04 min 06 secChief strategist and administrative officer for Safeway, Inc. Larree Renda explains the obstacles in place that would keep Safeway from taking a stand against selling cigarettes.
Her reasons include the need to please shareholders, the high risk of losing customers, and the potential adverse effects on employees' working hours. -
Daniel Zingale: Mandating Smoking Cessation Insurance
03 min 23 secDaniel Zingale, chief of staff to California First Lady Maria Shriver, explains why Governor Schwarzenegger vetoed the smoking cessation mandate bill, which would have required insurance companies to cover smoking cessation treatment, and offers ways the governor could establish public/private partnerships to accomplish the same goal.
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Julie Gerberding: Defining Smoking as a Disease
03 min 41 secDirector of the Centers for Disease Control and Prevention Dr. Julie Gerberding discusses the potential effects of recategorizing smoking as a disease and the importance of changing the image of smoking in our culture.
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01 hr 05 min 05 sec
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