John Naisbitt discusses his new book Mind Set! Reset Your Thinking and See the Future, which discloses his secret of forecasting.
In his seminal works Megatrends and Megatrends 2000, John Naisbitt proved himself one of the most farsighted and accurate observers of our fast-changing world- Tattered Cover
John Naisbitt is an American writer in the area of futures studies. He is best known for authoring the international bestsellers Megatrends, which was written in 1982 and Re-inventing the Corporation. Megatrends was translated and published in 57 countries and was for many weeks in the first place as non-fiction book in the bestseller lists in the USA, Japan and Germany. The New York Times had it on its bestseller list for more than 2 years, it sold more than 8 million copies.
Bio
John Naisbitt
John Naisbitt is an American writer in the area of futures studies. He is best known for authoring the international bestsellers "Megatrends," which was written in 1982 and "Re-inventing the Corporation." "Megatrends" was translated and published in 57 countries and was for many weeks in the first place as non-fiction book in the bestseller lists in the USA, Japan and Germany. The New York Times had it on its bestseller list for more than 2 years, it sold more than 8 million copies.
He studied at Harvard, Cornell and Utah Universities. As executive with IBM and Eastman Kodak he gained business experiences, as Special Assistant to President Johnson he had political experiences. His academic career includes fellowship at Harvard, professorship at Moscow State University. At the moment he is faculty member of the Nanjing University in China and holds 15 honorary doctorates.
Study of current trends in order to forecast future developments. The field originated in the technological forecasting developed near the end of World War II and in studies examining the consequences of nuclear conflict. Studies in the 1960s sought to anticipate future social patterns and needs. The Limits of Growth by Dennis Meadows, et al. (1972), focused on global socioeconomic trends, projecting a Malthusian vision in which the collapse of the world order would result if population growth, industrial expansion, pollution, food production, and natural-resource use continued at current rates. Later reports reiterated many of these concerns, with critics contending that futurologists' models were flawed and futurologists responding that their analytic techniques were becoming increasingly sophisticated. Other notable works include Alvin Toffler's Future Shock (1970), Daniel Bell's The Coming of Post-Industrial Society (1973), Jonathan Schell's The Fate of the Earth (1982), and Nigel Calder's The Green Machines (1986).
VERY interesting comment- as politicalborders become more important economic borders are increasingly less relevant. He points out that the automobile industry and financial services industry barely even think about borders any more.